“Black Apple” T-shirt
Hello.
I'm Toyohara, a staff member.
This time we will introduce the “Black Apple” T-shirt.
The brand's iconic apple motif is combined with the aesthetic of hip hop culture, which equates "black = cool," and is expressed in an oil painting style.
In the 1990s, there was a movement in Tokyo's hip hop scene to pursue this "blackness."
What becomes "black" is an abstract feeling that is difficult to explain in words.
In search of the answer, I listened intently to MURO's mixtapes and drank a lot of Black exploitation movies. ─
──One of the sources that you arrived at was James Brown's funk groove.
The drum break in "Funky Drummer (Pt.1&2)" is particularly impressive, thanks to the skill of the late, renowned drummer Clyde Stubblefield. The subtle fluctuations in timing and dynamics that arise from the continuation of the same rhythm keep the listener entertained, but rather draw the body and mind into a whirlwind of excitement.
And as you know, the groove created by that one loop is similar to the feeling that would later become essential to hip hop production.
The “Black Apple” T-shirt combines the brand's iconic apple and its “black” musical context with a design reminiscent of art museum art and vintage record jackets.
This piece combines the power of street style with the sophistication of art, and just wearing it will make you feel like you've transcended time and genre.
A message is printed below the graphic.
" Just have things you love, think about them passionately, and keep doing them.
Beyond that passion, surely there 's something that only you can do waiting for you.
"Do what you love, think passionately about it, and keep doing it.
Beyond that passion, there is surely something waiting for you that only you can achieve."
The material is 12oz extra thick jersey (100% cotton).
The original box silhouette, with a loose body and armholes and a slightly shorter length, creates a naturally relaxed style.
It can be coordinated in a variety of ways; if you wear a monochrome outfit all over, the impact of the graphics will stand out even more, and if you pair it with pleated pants and leather shoes, you'll achieve an exquisite balance of street and fashion.
Looking back, fashion is a means of self-expression.
Its strength depends on the context.
The "Black Apple" T-shirt embodies both a hip-hop sensibility and an artistic edge.
Picking up this piece will give you a sense of anticipation as a new story is written into your usual style.
"Black Apple" T-shirt
¥9,900
