"KBAS" Eco Bag
Hello.
I'm Toyohara, a staff member at APPLEBUM.
This time, we will introduce an eco-bag featuring the all-over "KBAS" pattern that will appeal to sneakerheads.
"KBAS" stands for "Kickz Box All Stars." It is one of APPLEBUM's classic all-over pattern designs, and has been popular for a long time.
■ Sneaker boom
I'm sure you're all aware of the phenomenon where sneakers for everyday wear or sports can cost hundreds of thousands of yen.
A quick look at the history of how sneakers came to have such a prominent social presence in the fashion scene dates back to the 1980s.
It seems that the trend began at the time when musicians, skaters, surfers, DJs, rappers, dancers, and even media people were inspired by the style of artists seen in American magazines and music videos, and began incorporating sneakers into their costumes and everyday wear.
In the early 1990s, a basketball shoe made exclusively for a famous player caused a surge in customers wanting to buy it at stores.
Later, with the arrival of epoch-making running shoes, the first high-tech sneaker boom began in earnest, and sneakers began to attract attention as a fashion item.
At the time, sports manufacturers were using the latest technology to release a succession of innovative and elaborate sneaker designs. I remember that it was around this time that exclusive collaborations and limited edition items produced in small quantities started to appear.
The impact was huge, and it became so heated that it developed into a social issue, causing a huge stir around the world.
This was followed by the "low-tech sneaker" boom, the "second high-tech sneaker boom" in the 2000s, and the recent boom in "dad sneakers" and "hype sneakers," and sneakers have now become a part of everyday fashion for both men and women.
More than just shoes, they have evolved into a symbol of culture and status, becoming an essential item in modern fashion.
■Scenery with sneaker boxes
In this world of sneaker culture, the "sneaker box" itself is a special object for sneaker heads.
The sneaker box is like a jewelry case filled with jewels.
For collectors, a corner of a room filled with their favorite sneaker boxes can be an interior decoration that they can look at and drink in all night.

■Eco bag
Inspired by this background, APPLEBUM I have made many items using the "KBAS" pattern, but this time I made an eco bag.
Of course, even if you're not a sneaker enthusiast,
"This pattern is kind of cute" or "I like the color" -- if you feel that way, that's a truly welcome comment.
This eco-bag is both compact and easy to fold up, so it fits in your pocket, and practical enough to hold a lot of luggage. 

It's okay to go out empty-handed and find the perfect pair of shoes.
Its size is just right to fit your sneaker box, making it perfect for your sneaker life. 


■Size and material
The size of the storage compartment of the eco bag is approximately 44cm wide x 41cm high x 13cm deep.
As you can see in the photo, it can easily fit a sneaker box (24.5cm long x 34cm wide x 12cm high).
It's roomy enough to fit a few more T-shirts and sweatshirts.
The material is 100% polyester.
It features a light fabric that is smooth to the touch and has just the right amount of crispness.
This material is extremely lightweight and can be easily folded up into a small size.
From shopping at the supermarket to sports scenes and outings with small children,
It is useful in various everyday situations where luggage increases.
This item is perfect for yourself, for sharing with the whole family, or as a gift for someone special.
Please try out this practical bag that exudes culture.
...By the way, as I was researching various things, I learned something a little bit.
The name "sneakers" is said to have become popular when it was used as a catchphrase in an advertisement for basketball shoes, describing them as "shoes that allow you to sneak quietly."
It's amazing that it has gone from being a catchphrase to being a common noun (lol) 
"KBAS" Eco Bag / 2511008
¥5,940 (tax included)
Please also take a look at the "Kiss the sky" Eco Bag / 2511010, which is the same size but has a different design.
